MATTHEW RYCROFT
Producer & Creative Director
ABOUT
Content infused with
power & purpose
Hello! I’m Matt, a content producer & creative director based in the heart of Salzburg. Teaming up with creative agencies & brands, I bring over a decade of digital marketing experience to the table and deliver content infused with power and purpose.
VIDEO PRODUCTION
Videos that click
with your audience.
Video content has become so focused on the how, people often overlook the why – which is to ignite emotion and drive action. Great brands are built on emotions, so as we build a story with your product as the hero, let’s focus on what really matters – giving your audience goosebumps.
CONCEPTS + BRAND STRATEGY
Ideas that build
outstanding brands.
Sometimes it’s drinking orange juice and waking up a rooster. Sometimes it’s a video format that earns over 40 million views on YouTube and puts a brand on the map. Whatever it is, a triumph of the imagination is needed to turn a good idea into a great one. Let’s put our heads together and cook up something special.

CLIENTS
Partnering with
passionate people.
I love teaming up with people passionate about what they do – from smartphones to cameras, from ice-cream to smoothies – my work has stretched across the full spectrum of services and products, and I always look to partner with people who are driven to deliver exceptional quality in their field.
CONTACT
Let's get
started.
Albert-Birkle-Strasse 6/12
Salzburg 5026
+43 699 192 38589 mr@matthewrycroft.com